Community Foundation of Sarasota celebrates local history on a trolley tour.
In Remembrance: Rev. Dr Brock Leach
“What you’re doing will cause the community to thrive in unexpected ways. Know that the work you are doing is blessed. It is.” Rev. Dr. Brock Leach
(April 8, 2026)
The president, board of directors and stakeholders of the Sarasota African American Cultural Coalition honor the life and legacy of Rev. Dr. Brock Leach, a remarkable philanthropist whose generosity, leadership, and spirit will forever inspire us.
“Brock gave magnificently, lovingly, and selflessly of his time, expertise and money. The gatherings he hosted at the historic Leonard Reid House were spaces filled with friends, fellowship, joy, conversation, and connection. These moments brought people together in meaningful ways,” said SAACC President and CEO Vickie Oldham.
As a board member and chair of the organization’s governance committee Brock’s commitment was unwavering. He was a person of action who moved with purpose leading in negotiating contracts, facilitating strategic planning sessions that focused on branding and marketing, and teaching workshops about “design thinking,” a concept he taught teams at Frito Lay and Tropicana where he served as President and CEO.
“His expertise in brand development and product launches strengthened our work tremendously,” said SAACC board chair Dr. Washington Hill.
Philanthropists, policymakers, and Unitarian Universalists church members and leaders were introduced to SAACC through Brock who used his influence to propel its mission.
Rev. Dr. Brock Leach, a Boston University–educated Doctor of Ministry was an ordained church leader who shared brief affirmations before board meetings “that centered us and reminded us about purpose,” said SAACC board member LaTiara Love. “We are deeply grateful for the way he embraced us and uplifted Black arts, culture, and history with genuine care and conviction,” Love added. His insight, wisdom, and passion were truly inspiring,” Love shared.
“Brock’s fingerprints are throughout our organization and his impact is profound. To say that I personally will miss his quiet demeanor and wisdom is an understatement,” said SAACC board member Ian Black. “He was truly a difference maker,” said another board member Walter Gilbert.
Our hearts are heavy at the news of his passing. We extend our love and prayers of peace to Julie, his children, and all who loved him, including the family dog who was always by his side.
The SAACC family will carry Brock’s legacy forward with gratitude and love.
NEWSLETTER: Celebrating Reid Matriarchs This May
The Leonard Reid House is bursting with joy, connection, and purpose this spring. Every corner has a painting, an African artifact or piece of jewelry that evokes a smile. Every gathering created new memories and special moments are grounded in LOVE (such as when kids hit the stage at our first kids book festival). With high gas prices and groceries, let’s embrace every bit of beauty and happiness that can be found. I am thrilled about ongoing Reid House centennial celebrations and our incredible momentum during the 2026 Giving Challenge.
162. That’s the number of donors who stepped forward for SAACC during a 24-hour fundraising frenzy. Their gifts up to $100 were matched. But this number represents much more than participation. It reflects increasing support, commitment, and a growing MOVEMENT. What a proud moment for all of us working to present relevant and compelling Black arts, culture and history programming…..
Now Hiring! Sarasota African American Cultural Center Director of Programs & Cultural Experiences
Join Our Movement
Sarasota African American Cultural Coalition (SAACC)
Sarasota, Florida
Director of Programs & Cultural Experiences
Salary Range: $75,000 to $95,000, commensurate with experience.
History Doesn’t Live in the Past. It lives in the people who choose to preserve it, celebrate it, and carry it forward. At the Sarasota African American Cultural Coalition (SAACC), we believe the past informs the future. Every story we preserve, every cultural experience we create, and every connection we inspire strengthens our community and honors the courage, dignity, and determination of the Black pioneers whose vision helped shape Sarasota.
As we continue transforming the historic Leonard Reid House into a destination for history, arts, culture, and community engagement, we’re looking for an innovative leader to help bring that vision to life. If you’re passionate about storytelling, creativity, education, and creating experiences that inspire people of every generation, we’d love to meet you.
Imagine Your Impact
Imagine welcoming students into the Leonard Reid House and watching history come alive through stories that have too often gone untold. Imagine partnering with artists, historians, educators, and community leaders to create programs that spark curiosity, celebrate culture, and strengthen community pride. Imagine designing experiences that inspire visitors, honor the legacy of Sarasota’s African American pioneers, and become signature moments in our community. As SAACC’s Director of Programs & Cultural Experiences, you’ll have the opportunity to do all of
that and more.
What You’ll Do
You’ll lead the development of engaging educational programs, cultural experiences, exhibits, and community initiatives that establish SAACC as a premier destination for learning and cultural enrichment.
Your responsibilities will include:
- Designing and implementing a year-round calendar of educational and cultural programming.
- Developing the Leonard Reid House Experience as SAACC’s signature visitor experience.
- Creating exhibits and interactive storytelling experiences that bring history to life.
- Planning and leading public programs, performances, lectures, workshops, and signature cultural events.
- Building relationships with artists, historians, educators, civic organizations, and community partners.
- Collaborating with SAACC’s Development and Marketing teams to strengthen donor engagement, sponsorship opportunities, and community outreach.
- Measuring program success and continually enhancing the visitor experience.
About SAACC
The Sarasota African American Cultural Coalition preserves, celebrates, and shares the rich history, arts, culture, and contributions of African Americans in Sarasota and beyond. Through storytelling, educational programming, cultural experiences, and community partnerships, SAACC creates a place where history is experienced, culture is celebrated, and future generations are inspired.
Qualifications
The ideal candidate will have:
• A bachelor’s degree in education, African American Studies, History, Public History, Museum Studies, Arts Administration, Cultural Studies, Community Development, Communications, Nonprofit Management, or a related field.
• A master’s degree is preferred.
• Five or more years of experience leading educational programming, cultural experiences, museum initiatives, nonprofit programs, or community engagement efforts.
• Experience planning public programs, exhibits, educational initiatives, workshops, performances, or community events.
• Strong project management, communication, organizational, and relationship-building skills.
• Knowledge of African American history, culture, and heritage.
• Experience working collaboratively with community partners and diverse stakeholders.
• Experience supporting fundraising initiatives, sponsorships, donor engagement, or grant-funded programming is preferred.
• Flexibility to work occasional evenings and weekends for programs and special events.
Why Join SAACC?
This is an exciting moment in SAACC’s history.
You’ll help shape one of Sarasota’s emerging cultural destinations while preserving history, celebrating culture, and creating experiences that educate, inspire, and connect our community for generations to come. If you’re looking for an opportunity to make a meaningful impact while working alongside passionate community leaders, this is your chance.
The Time Is Now.
History is still being written.
Bring your creativity.
Bring your passion.
Bring your vision.
Help write the next chapter of SAACC’s story.
How to Apply
Please submit the following:
• Cover letter
• Résumé
• Three professional references
Email your application to:
Attention: Vickie Oldham, President & CEO
aaccsrq@gmail.com
Subject Line: Director of Programs & Cultural Experiences Application
Applications will be reviewed as they are received and will remain open until the position is filled.
Equal Opportunity Employer
The Sarasota African American Cultural Coalition is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive workplace where every employee, volunteer, and community member is valued and respected. We encourage qualified candidates from all backgrounds to apply.
SAACC in the News: Reid House Celebrates Literacy and Legacy!
FOR IMMEDIATE RELEASE
March 26, 2026
Reid House Kids Book Fair Celebrates Literacy, Legacy, and Community
Sarasota, FL — The Reid House Kids Book Fair will bring together families, authors, and community members for a
celebration of literacy, culture, and creativity from 10 a.m. to 2 p.m. on Saturday, April 4 at the historic Leonard Reid
House, located at 2529 N. Orange Avenue. The event is in conjunction with Newtown’s annual Spring Fling Easter parade
along Dr. Martin Luther King Jr. Way.
The book fair highlights the importance of reading while uplifting Black stories and storytellers. Featured activities are
live entertainment, spoken word performances, storytelling, face painting, bounce houses, vendors, an Easter egg hunt,
and opportunities to meet local authors. Free books and holiday treats will be distributed to children.
The enduring legacy of Leonard Reid and his beloved wife Eddye is honored. Their home, originally located at Boulevard
of the Arts and Coconut Avenue served as a hub for literacy and community care. Known as a neighborhood “library,” it
was a place where free books were shared, inspiring generations through access to reading and education.
The entertainment lineup will feature performances by Mr. Stevey, Whit The Poet, Frankie Brown, Syesha, A’rayia
Davis, Amillia, Mya Barber, Sammy Waite, Amel Hunter, Jahkori, the Trinity Teen and Youth Choir, the Potter School
Drumline, the Lockhart Twins, and Alpha and Omega Incorporated Sorority.
Attendees will also have the opportunity to meet and engage with a diverse group of authors, including Whit the Poet, Dr.
Sharon Jefferson, Betty Jean Johnson, Helen R. James, Rosa Thomas, Xtavia Bailey, Vickie Oldham, Enid Marshall,
Jahkori Dopwell-Hall, Jeannie Wooten, and Andrea “Chocolate Butterfly” Williams.
Confirmed vendors include Kona Ice, Bat City Comic Professionals, Nhouse Taste of Soul, Jahko Designs, Angels Food
with Soul, Suncoast Remake Learning, Filet of Soul, The Lady with Nuts, Betty Jean Johnson North Sarasota Library,
Stitching Bluez, and Aloe Thought Media.
The Reid House Kids Book Fair is produced by Sarasota African American Cultural Coalition and Greatness Beyond
Measure. Major sponsors include Alpha Phi Alpha Foundation of Manasota, the Xi Psi Lambda Chapter, the Johnson
Singer Arts Education Foundation, Barbershop Men of Prayer and First Watch.
This family-friendly event is free and open to the public. Book donations are welcome. For more information please
call Melanie Thomas (941) 744-7314 or email aaccsrq@gmail.com.
About Sarasota African American Cultural Coalition
Sarasota African American Cultural Coalition (SAACC) is a tax exempt, 501c 3 organization dedicated to
preserving, celebrating, and sharing the cultural, artistic, and historical heritage of African Americans in
Sarasota and beyond. To learn more about SAACC’s mission, please visit https://thesaacc.org/.
SAACC in the News: Centennial Year Celebrations!
FOR IMMEDIATE RELEASE
March 9, 2026
Local Organization Soars into Centennial Year Celebration of the Leonard Reid House
SARASOTA, Fla. — The historic Leonard Reid House celebrates 100 years in existence with an array of events
throughout the year. From a presentation about parrots, to a book fair celebrating access to literacy, the family
friendly events commemorate the core beliefs of the pioneering family who shaped Sarasota’s history.
In collaboration with Jungle Gardens’ avian keepers, Sarasota African American Cultural Coalition (SAACC)
presents, “Hello Pretty Bird.” It’s an hourlong program about the world of colorful parrots and the stories of
Overtown residents who remember the Reid family’s two large, talking birds. The event takes place at 2529 N.
Orange Ave, Sarasota, FL from 1 – 2 p.m. on Thursday, March 12.
Leonard Reid came to Sarasota in 1900. He was valedictorian of Savannah Normal School (now known as
Savannah State University). He valued education, and his home became a “library” where free books were
given to neighborhood children. A book fair on the grounds is coming Saturday, April 4. Please donate new and
gently used children’s books to the Reid House. Please call 941-667-0867.
“We continue the family’s legacy by providing free books to children who visit,” said president of the Sarasota
African American Cultural Coalition Vickie Oldham.
Upcoming Centennial Celebration Events:
● March 12, 1 p.m. – “Hello, Pretty Bird” explores the world of parrots. Two were pets of the Reid family.
● March 26, 6:30 p.m. – Sarasota historian John McCarthy joins architectural historian Dave Baber for a talk.
● April 4, 10 a.m. – A children’s book fair celebrating the Reid House’s “community library.”
● May 10, 11 a.m. – A Mother’s Day event will honor Ethel Reid and Viola Reid.
The family patriarch saved to purchase property. A session is coming up about managing money. A
horticulturist leads a workshop about African and Florida native plants surrounding the Reid House.
The home was meticulously relocated from Overtown to Newtown. Learn more about upcoming centennial
celebrations at www.thesaacc.org and social media platforms.
About Sarasota African American Cultural Coalition
Sarasota African American Cultural Coalition (SAACC) is a 501c 3 dedicated to preserving, celebrating, and
sharing the cultural, artistic, and historical heritage of African Americans in Sarasota and beyond. To learn more
about SAACC’s mission, please visit https://thesaacc.org/.
Published Stories:
SRQ: Local Organization Soars into Centennial Year Celebration of the Leonard Reid House
WSLR: Sarasota’s Leonard Reid House turns 100
BAY NEWS 9: 100 Years Later: The Legacy of Black History
OBSERVER: Historic Leonard Reid House hosts parrots in honor of family pets
SAACC Requests Proposals for Upcoming Architectural Project
Public Notice – Request for Architectural Services
Sarasota African American Cultural Coalition (SAACC)
Sarasota, Florida
Established in 2019 with a mission to preserve, celebrate, and share the cultural, artistic, and historical heritage of African Americans in Sarasota and beyond, the Sarasota African American Cultural Coalition (SAACC) is soliciting qualifications and proposals from licensed, experienced architectural firms for the design of a new African American Culture, History, and Art Center in Sarasota, Florida. The planned facility will be approximately 10,000 square feet and is envisioned as a vibrant cultural destination celebrating African American contributions to Sarasota and beyond.
The project will include:
• Two primary exhibit galleries for permanent collections
• Changing exhibit gallery for traveling and rotating exhibitions
• Multipurpose event space accommodating up to 200 persons
• Two multipurpose classrooms for education and community programming
• Administrative offices
• Gift shop and visitor retail area
• Spacious lobby and welcoming public entry experience
• Entry courtyard
• Art garden for sculpture / interpretive installations and events
• Solar-shaded roof terrace suitable for gatherings and programs
SAACC seeks an architectural partner with demonstrated expertise in historic preservation museum design, cultural facilities, community-centered spaces, and sustainable design strategies, including solar integration and resilient construction appropriate for Southwest Florida.
Improvements/amenities still needed are: Fire alarm upgrades, Fire suppression system, Hurricane shutters, and a Pergola. All work at the Reid house must meet the Secretary of the Interior’s standards for historic preservation.
Interested firms should submit a letter of interest to Vickie Oldham at vickieoldham@gmail.com AND Lauren David at laurenashtondavid@gmail.com not later than Wednesday, March 4, 2026. The letter of interest should include a summary of relevant experience and key personnel qualifications.
Submission requirements may be obtained here: SAACC Center RFP for architectural services 02.25.2026
RFP Timeline
Release of RFP: 02.25.2026
Deadline for Letter of Interest: 03.04.2026
Deadline for Questions: 03.09.2026
Responses to Questions: 03.13.2026
Proposal Submission Deadline: 03.20.2026
Notification of Award: 03.27.2026
Should SAACC elect to interview one or more submitting firms prior to making a final selection, SAACC will make notification on or before 03.27.2026
Selection of Designer:
The Sarasota African American Cultural Coalition looks forward to partnering with a design team that honors the past, serves the present, and inspires the future of the Sarasota community.
Leonard Reid House begins work on butterfly and pollinator garden
The Sarasota African American Cultural Coalition recently began planting a new butterfly and pollinator garden at the historic Leonard Reid House, with help from students at Precious Jewels Academy. The garden will support local pollinators and honor influential Black leaders through a legacy walkway.
Another planting day is set for July 31 with Girls Inc. and Star Lab students. Community members can get involved by donating supplies or volunteering. Donations will be accepted on June 21 and July 29 from 10 a.m. to 2 p.m.
Read Original Story Here
Closer to Becoming Reality in Sarasota, African American Cultural Center gets New Land Deal – Sarasota Magazine.
The Sarasota African American Cultural Coalition was approved for an “option to purchase” agreement this week. The long-anticipated History Museum and African American Art Center moves closer to becoming reality now after many years of planning and negotiations with The Sarasota City Commission. The SAACC now has a three years to purchase city-owned land at $201,000 with an initial $5,000 nonrefundable deposit as well as an added refundable payment of $25,000 upon the utilization of the option.This a 0.86-acre property located at 1556, 1560 and 1580 Dr. Martin Luther King Jr. Way, in Newtown is next door to the historic Leonard Reid house, The SAACC’s current home.
This center will become a landmark for African American history and culture in Sarasota. Current plans include housing permanent exhibits on the African American experience. There will also be space for traveling exhibitions, and a performance venue. Local artists, poets and musicians will help make this a destination for education and thoughtful conversations about Black History.
Before development is closer to becoming reality, The SAACC has an estimated $20 million fundraising milestone to meet before building can start. The SAACC plans to break ground within two years, however if enough funds are acquired earlier than construction can begin forthwith.
Presently the State of Florida has roughly 50 African American history museums and heritage centers. SAACC President and CEO, Vickie Oldham, sees this project as “life changing”. Accordingly, she believes it’s an opportunity to ensure the past is remembered while also shaping Sarasota’s future.
Read full article by Kim Doleatto in Sarasota Magazine
Interested in learning more about SAAC’s mission? Click here.
Interested in donating? Click Here.
Observer: Newtown is the largest Black historic district in Florida.
Thanks to the efforts of the Sarasota African American Cultural Coalition preservation project, Sarasota has become the second city ever to win the Stewards of Heritage Award as it is recognized as the largest historic African American district in the State.
This July Sarasota received the Stewards of Heritage award from the Florida Archaeological Council. Based on the number of contributing resources, The Newtown district is now the largest Black historic district in Florida and joins St. Augustine as the only other city in the state to receive this award in its 50 years of existence.
Since 2015 Vickie Oldham, the president and CEO of the Sarasota African American Cultural Coalition, has been documenting the history of Newtown. At the start little information was readily available about the city’s historical Black community, meanwhile it it has seen a massive outgrowth. For instance, it has captured the attention of Steven High, executive director of the John and Mable Ringling Museum of Art.
As a result of this interest, the SAAC is now in partnership with the museum. Therefore the SAAC plans to create a new space for making and exhibiting art, at a warehouse site the museum owns next to Truvine Church, which is located at 1947 31st St.
According to Vickie, “A project which started with a seed of an idea, has made possible a new Sarasota cultural institution”
Read full article by Ian Swaby on Observer
Interested in learning more about SAAC’s mission? Click here.
Interested in donating? Click Here.